Tim founded MiNODES, a leading Retail Analytics and AdTech startup, in 2013. The company is headquartered in Berlin and has offices in London and New York City, in 2013. Prior to founding MiNODES, Tim worked at McKinsey & Company, consulting major retail clients ranging from consumer electronics, food, furniture, DIY to automotive all over Europe, focusing on omnichannel and e-commerce strategies. He also specialized in global technology trends while working at the McKinsey Global Institute in San Francisco. Key topics were Big Data trends as well as the Internet of Things. Tim studied Physics at Imperial College London, MIT and the Technical University of Munich.